Building from Zero, and Lessons from Storeroom to Super App; 8x8 (3/3)

Today we’re bringing you the final episode of our Chinaccelerator 8x8 Global Speakers Series where we invite some of the most accomplished members of the China startup ecosystem to share key lessons for startups in eight minutes or less. 

Our theme for this episode is entrepreneurship insights. Our two speakers today bring with them a plethora of experience to share with our listeners. Stay tuned for the insights from Yaw Yeo, General Manager for International Product and Business for Alibaba Cloud, and Cheryl Goh, Founding CMO at Grab.

[01:51] Yaw Yeo

[17:30] Cheryl Goh

Yaw Yeo is the General Manager for International Product and Business for Alibaba Cloud. Prior to Alibaba, Yaw was responsible for new market expansion in the Asia-Pacific region for Twilio （NYSE:TWLO）. Yaw started wong with Twilio as an investor in 2012. He joined Twilio as employee #1 in Asia-Pacific in 2014 and witnessed Twilio’s growth from a startup of 50 employees to a publicly-traded company of 2,500 employees.

Cheryl Goh is part of the founding team at Grab. Starting in Kuala Lumpur as a one-man marketing team, she has set up the marketing practise across Southeast Asia for Grab over the last six years. Today, she leads marketing in over 300 cities, covering all of Grab’s business verticals including transport, food, payments and logistics. She oversees Grab’s marketing efforts across the region, leading a team of over 500 marketers across Southeast Asia. In 6 years, Cheryl has built the Grab brand into a household name across Southeast Asia, and played a critical role in the company’s growth and progression from ride-hailing, into the region’s leading superapp. Under her leadership, the marketing team has led the development of demand shaping platforms which drives Grab’s growth using technology and automation. She also manages Grab’s social impact programme and published Grab’s first social impact report earlier this year.

Many thanks to our guests; host Oscar Ramos; producers Eva Shi and Sagar Chaudhary; editor David; organizer Chinaccelerator; and sponsor People Squared. Be sure to check out our website www.chinaccelerator.com

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