Shinier, Pointier Future. But the Windows Might Need Work.
By Karen Zraick, Neal E. Boudette and Daniel Victor
① Elon Musk on Thursday unveiled the “Cybertruck,” an electric pickup truck that Tesla hopes will rival Ford’s best-selling F-150 line.
② Its design ensured it would certainly stand out on the road. Looking little like traditional pickup trucks, the Cybertruck has a stainless steel exterior with a triangular roof.
③ But its introduction at an event in Los Angeles didn’t quite go as planned. During a demonstration of the truck’s toughness, its designer lobbed a metal ball at one of its windows, unexpectedly cracking it. He tried again on another window, which also cracked.
④ “Maybe that was a little too hard,” said Mr. Musk, Tesla’s chief executive.
⑤ The demonstrations that led to the cracked windows were meant to prove that the trucks were “really tough, not fake tough,” according to Mr. Musk.
⑥ Some analysts predicted that the Tesla truck would appeal more to tech enthusiasts than to traditional truck buyers. “Everything from its styling to its drivetrain will be a major departure from standard pickup trucks,” said one expert.
⑦ In interviews before the unveiling, Mr. Musk, a brash Silicon Valley billionaire whose companies and public comments make headlines regularly, acknowledged that the truck’s look wasn’t exactly conventional. “It’s not going to be for everyone,” he said, with characteristic bravado.
(c) 2019 The New York Times Company
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