对话小米国际销售运营总监 谢子阳

Xiaomi Executive'sJourney from Silicon Valley to China to India

Alvin's careerto date has been an epic adventure, a journey that's taken him acrossepicenters of technology and the world's three largest internet markets: China,India, and the US.  As a Stanford undergrad, he started ThinkBulbs, whichdeveloped 2 leading iOS photo apps and amassed over a million users beforebeing acquired by Megatasty Labs.  After college, Alvin spent time as EIRat StartX, before joining Flipboard to lead their China entry efforts. That in turn opened his eyes to the torrid growth of China's tech sector,eventually leading to a role as Chief of Staff for Hugo Barra, the legendaryGoogle exec who had been hired by Lei Jun to run Xiaomi Global.  Today,Alvin heads up Xiaomi Global's sales operations, and plays a ciritcial role indeveloping Xiaomi's India business. 

On our podcast, Alvin talks usthrough his personal journey, reflecting first on his foundational experiencesin Silicon Valley before taking on the Wild Wild West of China's tech sector inthe early 2010s.  With Alvin, we then conduct a deeper dive on Xiaomi'sIndia strategy.  How did Xiaomi grow so quickly in India, reaching #2market share, with its best selling 'Redmi' shipping over 1m units in just 30days?  What are similarities and differences between China andIndia?  How does Xiaomi approach localization, not only in terms ofproduct but also on its org structure and management approach. Ultimately, what are the keys to success in this market and how will Xiaomifend off competitors that invariably follow it into an attractive newmarket?  Lastly, Alvin shares his experience on why it's the right time tocome out to China (and India), the need for a bridge type leaders betweenmarkets, and how to leverage a global perspective to one's advantage.

对话小米国际销售运营总监 谢子阳

Alvin的职业生涯就像史诗中的冒险一样跌宕起伏，他的经历跨越了科技界核心以及世界三大互联网市场——中国、印度、美国。

5年前，他从未将中国考虑在自己的职业生涯之中。

在斯坦福大学就读时，他就创立了 ThinkBulbs 公司，在被 Megatasty Labs 收购之前，该公司已开发出两大非常领先的IOS照片应用程序，并拥有超过一百万的用户群体。毕业后，他成为StartX(斯坦福大学的一家非营利性企业孵化器)里一名入驻企业家。

后来，他加入Flipboard，在一次偶然的机会下，因为自己是团队里唯一的中国人，就担任起了带领公司进入中国的使命，这些经历让他看到中国科技领域的蓬勃发展。

后来，他加入Flipboard，在一次偶然的机会下，因为自己是团队里唯一的中国人，就担任起了带领公司进入中国的使命，这些经历让他看到中国科技领域的蓬勃发展。

在这期的Podcast中，Alvin将为我们分享他的个人经历，包括2010年他成为中国科技界的“飙风战警”(Wild WildWest)之前来到中国之前，他在硅谷的基础建设性经历。我们还今天我们将与Alvin一起深入探讨小米在印度的市场战略：

·小米为什么可以在印度发展迅速，成为第二大市场占有率公司，其中销量最高的红米手机又是如何在短短一个月时间内卖出一百万台的？

·中印市场之间的异同

·小米又是如何在产品以及组织结构和管理方面做到本土化的。

·最重要的是，小米在印度市场获得成功的关键是什么，又是如何和在阻止其他竞争对手在进入这个新兴市场展开竞争的。

·最后，Alvin将讲述现在为什么是走出出海到中国（或印度）市场的最佳时机，作为跨市场的连接型领导的主要因素是什么，以及如果有效利用全球性视角。