声音简介
A husband may be convinced that he is the selfless one,and also convinced that his wife is being self-centered because she doesn't even notice everything he is giving her— and vice versa. This is exactly the interaction between the customers and the marketers of so many companies, too.
Yes, we can do all kinds of things for our spouse, but if we are not focused on the jobs she most needs doing,we will reap frustration and confusion in our search for happiness in that relationship. Our effort is misplaced- we are just making a chocolatier milkshake. This may be the single hardest thing to get right in a marriage
Even with good intentions and deep love, we can fundamentally misunderstand each other. We get caught up in the day-to-day chores of our lives.Our communication ends up focusing only on who is doing what.We assume things.
I suspect that if we studied marriage from the job-to-be-done lens, we would find that the husbands and wives who are most loyal to each other are those who have figured out the jobs that their partner needs to be done— and then they do the job reliably and well. I know for me, this has a profound effect.By working to truly understand the job she needs done, and doing it well, I can cause myself to fall more deeply in love with my spouse, and, I hope, her with me. Divorce, on the other hand, often has its roots when one frames marriage only in terms of whether she is giving me what I want. If she isn't, then I dispense with her, and find someone else who will.
像斯科特和芭芭拉之间的互动每天在世界各地的家庭中发生成千上万次。我们设想我们想要的,并假设这也是我们配偶想要的。斯科特可能希望辛苦的工作中,有个帮手帮忙,所以这是他回家后给芭芭拉的帮助。生活中很容易想表达善意却没做到位。丈夫相信自己是无私的,却认为他的妻子是以自我为中心的,因为她甚至没有注意到他给她的一切——反之亦然。许多公司的客户和营销人员也是如此。
是的,我们可以为配偶做各种各样的事情,但是如果我们不专注于她最需要的,在这段关系中,寻找幸福的过程中,我们只会收获挫折和困惑。我们努力错了——我们做了一个巧克力奶昔。这可能是婚姻中最难处理的事情。即使满含着善意和深爱,我们也会完全误解对方。我们陷入日常生活琐事中。我们的交流最终只关注谁在做什么。都只在假设对方要的事情。
我觉察,如果我们从工作待做的角度来研究婚姻,我们会发现,对彼此最忠诚的丈夫和妻子,都是那些已经找到伴侣最需要的事情的人——然后他们确实出色地给予。对我来说,这影响深远。努力地真正地理解她之所需,并把它做好,让我自己更深地爱着我的妻子,我希望她也能爱上我。另一方面,离婚的根源也就是,一个人根据对方是否能给自己想要的东西来框定婚姻,如果不能,那我就不要她了,找其他愿意给的人。
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